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17 Sep 2021

All ACT members are invited to join in on the APPGCW inquiry report launch. Please contact the ACT if you would like to join in and we...

16 Sep 2021

There's so much to be learned from the success (or lessons) of others, particularly when it come to the ever-moving landscape of social media. So, every week Maybe* dig through all the data to...

15 Sep 2021

Read which lucky bike shops and customers were chosen to receive Local Bike Shop Day prizes

14 Sep 2021

Green Streetis a guide to helping smaller retailers & hospitality businesses work together to slash their carbon footprint and become more sustainable as quickly as possible.

14 Sep 2021

From 1st April 2022, employer NICs will increase by 1.25 percentage points. Employee NICs will also increase by 1.25 percentage points, including for workers above state pension age

13 Sep 2021

Local Bike Shop Day 2021, administered by the Association of Cycle Traders (ACT), was supported by a record number of cycling organisations and bike shops

9 Sep 2021

Join tax compliance company Avalara for a webinar as they cover IOSS & selling into the EU, on Thursday 30th September at 11am.

8 Sep 2021

The Scottish Government has published its shared policy programme following the announcement of the Scottish National Party's power sharing partnership with the Scottish Green Party.

6 Sep 2021

Gary Spengler, the previous owner of Butterworth Spengler, will be riding between 4th to 12th September to complete over 970 miles for a worthy cause

6 Sep 2021

The Wellbeing Guide provides retailers with practical advice on how to support wellbeing for themselves and their colleagues.

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GCA releases Mother's Day and Easter toolkits

Posted on in Business News , Creative News

The2021-GCA-Mothers-Day-Toolkit-PORTRAIT-1 (1) Greeting Card Association (GCA) have created a both Mother's Day and Easter 2021 toolkit, with the aim of helping retailers promote these events in their stores and online.

The GCA are a member of the Independent Retailers Confederation (IRC), a well-established organisation representing c.100,000 independent retailers throughout the UK. 


2021 Mother's Day Toolkit

Mother's Day is celebrated across the world. In the UK we celebrate our Mother's on the 4th Sunday in Lent, while other countries celebrate Mother's Day on different days.

In the United Kingdom we love our mothers; in fact, nearly twice as many mother's day cards are bought as there are mothers! No fewer than 35 million* greeting cards are purchased each year in the UK according to the Greeting Card Association's 2020 Annual Market Report.

Mother's Day cards outnumbered Valentine's Day by more than 11 million, and the average price of a Mother's Day card is £2.04 - 30% more than we spend on our Dad's on Father's Day!

All resources can be found on this page will help retailers promote Mother's Day in their stores and online.

Mother's Day is on Sunday 14th March 2021.


2021 Easter Toolkit

The resources on this page will help retailers promote Easter in their stores and online.

Easter Sunday is on 4th April 2021.


What's Included in both toolkits

Click on the relevant links above to download print and web ready files for Point Of Sale and online promotion of Mother's Day 2021 and Easter 2021. Thank you to Belly Button Designs for creating this year's artwork.

The downloads include:

  • jpg versions of a portrait and landscape poster for use on your website and Social Media.
  • PDF versions of the artwork, both landscape and portrait that can be printed out in-house. Alternatively you can get them printed at a local high street printer, or approach one of our Printer supplier members. These files are ready to be printed up to A3 size, and can be downscaled to print at A4 if you prefer.
  • An email signature image to attach to your current email signature.

If you require the artwork in any other format, please contact the GCA.



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