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29 Apr 2021

Armed with research data from Maybe*, a panel of retail industry expertshave collaborated to create this whitepaper with one goal - to help businesses thrive in this new era of uncertainty.

27 Apr 2021

Defra has just confirmed that the amendments to the Single Use Carrier Bags Charges (England) Order 2015 will not be coming into force on 30th April 2021 as originally...

22 Apr 2021

Maybe* investigate how Aldi used their #freecuthbert campaign to drive social media engagement and brand sentiment.

22 Apr 2021

Members of the IRC and wider retail industry comes together to tackle verbal and physical abuse against shopworkers  


4 Mar 2021

The Greeting Card Association (GCA) have created a both Mother's Day and Easter 2021 toolkit, with the aim of helping retailers promote theseevents in their stores and online.

30 Dec 2020

Keeping your business running throughout tougher restrictions will mean adapting current processes, as well as utlising new opportunities.

17 Dec 2020

Butterworth Spengler have provided an update on the situation regarding the implications of driving outside the UK if a ‘Brexit' deal is not struck, and how this will affect motor...

17 Dec 2020

Popular Buy Now Pay Later (BNPL) providers have once again made the headlines across multiple news sites for the growing amount of distrust being triggered among consumers.

2 Dec 2020

A refreshed suite of posters developed to support retailers in encouraging shoppers to wear face coverings using behavioural science techniques. The posters are available free of charge for...

23 Sep 2020

In the latest demonstration of their insight tool Maybe* are showing businesses how to replicate Gymshark's successful tactics to improve results and increase ROI.

Free Whitepaper: How the retail sector can survive and thrive post-pandemic

Posted on in Business News , Cycles News , Creative News

As the retail industry once again dusts itself off in preparation for a post-pandemic world, for many there are now more questions than answers about what the future of retail will hold.

Armed with research data from Maybe*, a panel of retail industry experts have collaborated to create this whitepaper with one goal - to help businesses thrive in this new era of uncertainty.

Now is the time to create new partnerships, develop new interesting offers and above all, to "not waste a good crisis".

 

Download the free whitepaper: How the Retail Sector Can Survive & Thrive Post-Pandemic

 

Whitepaper overview . .

Working from home since the start of the first lockdown in March 2020 has forced everyone to be and think more local. That has proven to be a massive opportunity for local retailers to raise their awareness to people in their local communities and there is evidence that people have enjoyed that local connection. So, as the retail sector emerges from the pandemic, the renewed value on localism and local service is likely to endure.

But there remain other challenges and opportunities both in the way physical destinations operate - not least, the relationship between landlords and tenants; how bricks and mortar retailers deploy technology to better effect; and achieving a closer relationship and understanding between retailers and their customers. There is a need incubate new ideas and new retailers to bring them into the High Street and to help them navigate those difficult first couple of years to establish a business model that helps them to operate.

Research conducted by Maybe* highlighted that retailers that are trading most successfully through COVID, aren't really talking about COVID. Take Primark as an example. There is very little mention of the pandemic across their social channels, instead the retailer favours positive messaging. This strategy has resulted in endless queues on re-opening and an army of new, loyal customers.

Within the whitepaper, our panel of sector experts recognise that things need to change, businesses must adapt. This is the time to create new partnerships, develop new interesting offers and above all, to not waste a good crisis. Download the report now to discover how.

Get started with Maybe*

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