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14 Aug 2020 | 1 comment

Cycling UK have launched a new campaign- Pumped Up- to celebrate the joy of the bike across our towns, cities and countryside and reminding people about the fun and freedom that cycling...

13 Aug 2020

Comment from Karen Dear, Director of Operations at the CBA (Craft Bakers Association) on how Shop Local Week could benefit local bakery businesses

12 Aug 2020

Use these tips to promote your involvement with Local Bike Shop Day to increase the cumulative impact!

12 Aug 2020

With a month to go until entries close in the search to find Britain's Best Small Shop of 2020 Maybe*, which has been named as partner of this year's competition, has found that independent...

11 Aug 2020

The Government has begun Shop Local Week, seven days of concentrated activity encouraging shoppers to return to their local high street and shop safely.

6 Aug 2020

Increased scrutiny is being placed upon the UK's growing use of Buy Now Pay Later services

5 Aug 2020

The free ActSmart subscription offer was taken up by a large number of businesses across the UK, helping to raise hundreds of pounds for a great cause

5 Aug 2020

The brands currently bossing customer experience and the six key pillars to drive your business in the right direction

5 Aug 2020

Organisers say Local Bike Shop Day provides a perfect vehicle for cycle shops to encourage local residents to resurrect their own as well as their children's bikes, or upgrade or buy new if...

4 Aug 2020 | 1 comment

The Scotland Cycle Repair Scheme is funded by the Scottish Government and delivered through Cycling UK and participating retailers to provide free bike repair and maintenance workup to a...

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The Bike Shop will return for iceBike* 2020

Posted on in Business News , Cycles News

This year's iceBike* will once again see The Bike Shop take up a central position to help advise retailers on POS and merchandising best practice.

The Bike Shop was first introduced to iceBike* three years ago and has since proved to be a popular feature of the show as it gives visitors a chance to see how Madison brands can be presented in-store, in an ideal world. With more brands and products than ever before, floor space is at a premium, so The Bike Shop is there to show dealers what can be possible from a merchandising perspective.

To complement The Bike Shop, there will be seminars run daily on in-store best practice including POS and merchandising advice from a retail expert - more to come on that. In a world where all bricks and mortar retailers are finding it increasingly difficult to compete with the internet, the look and feel of a shop can be the difference between closing a sale and losing out. Madison hopes that all iceBike* visitors will be able to take something away from the show that they can use and apply to their own businesses.

Visitors attending the show can also expect the usual huge range of brands to speak to and loads of brand new products to see, some of which will be in the UK for the first time. The likes of Shimano, Park Tool, Thule, Kryptonite, Lazer, Elite, Saracen, Genesis and many more will be out in force, so make sure you register now.

More details will be confirmed in the coming months and visitors are encouraged to register now, to get all the news and information about iceBike* in the lead-up to the show. Register now at www.icebike.co.uk/register.

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