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Boost in bike shop searches following Tour de France

Posted on in Cycles News

Find a Bike Shop searches peak at highest ever numbers following Tour de France victory over the weekend.

Independent retailers are the heart of the UK Cycling Community and there are over 3000 specialist retailers and workshops that make up the Cycling Experts online business search.

The success of Bradley Wiggins at the Tour de France over the weekend saw visits to the Cycling Experts website on Monday up 38% compared to average daily visitation figures - and the highest daily visitation since the website was launched.

Three quarters of visitors who came to the site searched for their local bike shop using the online find a business facility, demonstrating consumers heightened interest in getting back on the saddle.

Are you listed?

With the number of people using the find a shop search rising, and set to keep on rising as the Olympics kick off, make sure you are taking advantage - help potential customers find your shop online by getting listed as a Cycling Expert. Click the logo below to search for the cycling experts in your area and view your business the way potential customers view it.

TCE logo

ActSmart silver members and above are entitled to a full promotional listing on the Cycling Experts, so check yours now and ensure you are making the most of it. To edit or update your listing you will need to log in to My ActSmart

Enhance your promotion

If you are not an ActSmart silver member or above, you can still benefit from enhanced promotion. Simply by purchasing an enhanced promotional listing - for just £3 per month - you can help drive customers into your shop by letting them know exactly why your shop is the right one for them.

A full business listing on the Cycling Experts includes:

  • What's special about your shop
  • Accessory, bike and clothing brands stocked
  • Bikes listed on bikesoup
  • Other value-added services e.g. cycle hire, female friendly accreditation etc
  • Shop photo or logo
  • Employee pictures
  • Website links
  • Opening times

The more your listing includes, the greater chance customers have of finding it, so make the most of your listing now, for just £3 per month!

The business search feeds an increasing number of other popular sites, including British Cycling, Bike Week 2012, Why Cycle, Sustrans and Bike Hub - enhancing consumer traffic to c.600,000 unique visitors per month and increasing not only visitation but also opening up your business to different types of consumer.

"The Cycling Experts bike shop search tool is massively useful to all cyclists and inclusion within our website enhances promotion to the wider cycling community." - Gavin Finch, British Cycling

 

 

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