IceTackle* Seminar Schedule
Posted on in Outdoor News
iceTackle* is more than just a tradeshow; it's a chance to learn more about the Leeda brands, communicate and learn how to educate your customers in the right tackle choice.
Leeda have announced that their extensive team of consultants and sponsored anglers will be on hand at iceTackle* to talk you through the entire range of Wychwood, MAP, Leeda and Wychwood Game products.
Carping 'legends' Jon MacAllister and Nigel Sharp, plus rising Wychwood star Phoebe Stuart will be representing Wychwood Carp; on the game fishing side will be renowned caster and writer Charles Jardine, plus game brand manager Steve Cullen; for MAP there's a star line-up of Andy May, Tony Curd, James Dent and latest signing, Jamie Hughes.
You'll be able to talk to the team about their fishing, the products they use and get real insights into what it's like to be part of the Leeda family of anglers.
Throughout the show Leeda will also be running a full programme of seminars, ranging from B2B insights to Q&A sessions with anglers who will speak about themselves, their role within the Leeda team and the products they use.
Timetable (Tuesday & Wednesday)
11:30: Build loyalty and community amongst your customers:
Mike Thurgood, Owner of Together We Ride, specialists on using the power of online for the benefit of independent specialist shops.
13:00: How to compete online without competing on cost:
Kelvin Newman, Online marketing expert.
14:00: Retail Finance - The fastest growing sales initiative in outdoor pursuits:
Ceri Griffiths, Retail Account Manager, Ride it away and Take it outdoors.
15:00: Merchandising and shop layout, the science of the customer journey:
Rolland Gee, CEO of Grey4Gold, the UK's No.1 retail mentoring service.
15:30: Consultants Q&A:
Tuesday 24th - Andy May; Wednesday 25th - Jon Mac & Nigel Sharp.