Gift Card sales soar in lead up to Christmas
Posted on in Business News
Consumer gift card and voucher sales have soared in the third quarter of 2014, growing by 9.07%, according to statistics from The UK Gift Card & Voucher Association (UKGCVA).
The industry is now worth £5bn and represents a real opportunity for local retailers to generate additional sales through a product that can be stocked in high visibility areas around the till point without taking up much space.
A new report compiled independently by consultants at BDO for the UKGCVA shows that in the third quarter of 2014, the gift card and voucher industry grew by over 9%.
Andrew Johnson, director-general of the UKGCVA, commented: "Growth of over 9% is a very positive end to our third quarter, a result we are extremely pleased with. It's a sure sign that the gift card and voucher industry is continuing its momentum.
"Consumer sentiment towards gift cards and vouchers appears to be building momentum, and it's great to see this spreading across multiple product types to include multi-choice products as well as category specific gift cards. Time will obviously be the test, but this is a very encouraging position to be in, in the run up to Christmas when we're expecting bumper sales."
Start offering gift cards
Become an Experts Cards retailer today and start selling Gift Cards in 2015.
The Experts Card programme has been created to enable specialist retailers to offer their customers a professionally produced electronic gift card with a low cost entry point and national recognition as an Experts Cards retailer.
You can have a fully functional, personalised gift card scheme within weeks.
Not just for Christmas...
Despite the fact that gift cards are most popular during the festive season you can take advantage of these multi-functional cards all year round. The same card can be used to create your very own loyalty, savings, reward, refund and promotional schemes...
Get started
Global Payments customers already have the technology available on the card terminal to offer and manage a gift card programme in-store. Get started today from just £199! If you aren't currently a Global Payments merchant, you could save on average c.£720 by switching to the ActSmart preferential rates today! Click here to find out more.
Choose from one of our existing cycle or festive designs, or create your own!
Visit www.theexpertscards.co.uk today to place your order or call us today on 0845 618 7256 to see how gift cards can give your shop a boost this Christmas!