POS driving more customers to Fetch - and back into your shop
Posted on in Cycles News
Since launching the full range of Fetch Insurance Point of Sale materials, visits to fetchinsurance.co.uk have risen by 14.6% vs the previous period.
At the end of June it was announced that there is a now a whole range of both in-store and online point of sales materials available for retailers to purchase and download to promote Fetch Insurance to their customer base.
Since launching the range, which directs customers to go online to get their insurance quote, the fetch website (www.fetchinsurance.co.uk) has seen a significant boost in visitation with almost 15% more unique visits vs the previous period. This suggests that the addition of promotional materials to retailers shops and websites across the country is helping to strengthen Fetch's position as the preferred insurance product among independent retailers and their customers.
With Fetch every customer has the choice of which bike shop they want to carry out their repair or replacement, without the need for a discounted service, protecting retailer margins. If the retailer that originally sold the bike delivered great service, chances are the customer will return to that shop.
Another great benefit for retailers is that when a customer is referred to Fetch and a policy is taken out, income is generated as a commission and to their ActSmart account - a great reason why every retailer should be promoting Fetch whenever and wherever they can!
POS has already proven successful in driving more people to go online to get a quote, so if you don't already have yours in place now it the perfect time to start generating commission and ensuring you retain your customers.
In-store POS
For use in store, Fetch flyers provide a consumer with all the information they require about Fetch bicycle insurance. The flyers have been specially designed to include:
- The key features of Fetch insurance
- Information on how to lock a bike correctly
- Space for your unique Fetch code (for commission)
- Highlights the free 7 day insurance on all new bikes
- Hole punched for hanging displays
- Flyer dispenser available for counter top displays
Click here to preview the flyer.
More information on commission and the free 7 day insurance can be found on the Cycle insurance service page.
There are two flyers available to purchase and a flyer dispenser:
- A pre-coded flyer (printed with your Fetch code on) costing £28 per pack of 100
- A self coding flyer for you to enter your Fetch code manually (code can be found in your My ActSmart account) costing £5 per pack of 100
- A fetch flyer dispenser costing £5 each
See below for details of the introductory price offer - just £5 for your starter pack.
Online POS
Web
banners personalised to individual shops are available to download and
specially designed flyers can be made available in store. All
personalised digital promotional materials can be accessed via the downloads section or via My ActSmart.
Hundreds of retailers are already participating in the Fetch scheme via business listings on The Cycling Experts displaying a Fetch icon individually coded to each shop. Every click through that leads to a policy earns the business income against future ACT membership. Income generated by business can be monitored at any time by logging into My ActSmart.
Get your Fetch POS now!
To help get you started, you can take advantage of a special introductory offer - Fetch dispenser + 100 flyers for just £5. This will be limited to 2 per transaction and is only available while stocks last.
Login to My ActSmart and look for the 'Stationery & POS' box on the left hand side to order in store POS.
All personalised digital promotional materials can be accessed via the downloads section or via My ActSmart.