Partner finance promotions
Sell more of your brands with retail finance
If you are a supplier of large ticket items to the cycles and outdoor pursuits market, you can create consumer promotions via your dealer base using retail finance.
Empowering brand owners
One of the biggest challenges for a brand owner is how to influence a consumer's purchasing decisions on the shop floor.
- How to influence which products are given prime promotion?
- How to create momentum around new initiatives or product launches?
- How to better ensure selling up price points?
- How to ease sell through of old ranges, without encouraging price promotion and margin loss?
Partner Finance Promotions (PFPS) provide a low level marketing cost solution as opposed to
potentially expensive product discount promotions and/or other above the line strategies.
Suppliers dictate the products, the finance promotion, the timescale and
the dealers who may participate. Use the PFPS calculator below to help
determine what APR, terms and percentage of the subsidy works best for
you.
Use the calculator
By emailing us your information you are agreeing to the privacy policy.
How does it work?
PFPS are delivered via ActSmart's retail finance programme, which now encompasses over 900 retailers nationwide and is the largest scheme of its type.
Suppliers will need to consider the following to meet their individual objectives:
What brand ranges, product ranges or individual models do you wish to promote?
- Suppliers can create a retail promotion on any of their brands or selected products
- Any consumer loan amounts apply from £250 to £15,000
What APR and payment term do you want to use?
- APR options can be selected from 0%, 4.9%, 9.9% and 15.9%
- Repayment periods between 6 - 36 months are available
What percentage of the retailers subsidy you wish to fund?
- Suppliers confirm the level of contribution that they would like to make towards the retailer's finance subsidy costs
The duration of the promotion?
- The start and finish dates of the promotion
Which retailers you would you like to invite to participate?
- To participate your retailers need to be ActSmart Gold or Platinum subscribers and be accepted to offer retail finance by V12 Retail Finance.
Suppliers dictate the products, the finance promotion, the timescale and the dealers who may participate. Use the PFPS calculator to help determine what APR, terms and percentage of the subsidy works best for you.
Use the calculator
How do the subsidy contributions work?
At the close of the promotion you will receive a subsidy contribution statement for credit, minimising the cost of promotion to your retail partners.
You raise a credit note on the retailers account for total subsidy contribution value at end of the promotion. Net cost to you is therefore reduced by profit on subsequent transactions.
What is retail finance?
Enabling a consumer to spread the cost of a purchase is one of the most
powerful sales tools available to retailers. It can be
used to:
- Convert sales
- Add more accessories into the mix
- Upsell price points
- Sell through old ranges without retail discounting
Click here to read more about retail finance.
What promotions can suppliers create?
Suppliers can create any promotions they wish using the APRs and payment terms available. The most common are:
- 0% over a 12 month term; 0% over an 18 month term - typically with the supplier funding up to 50% of the subsidy
- 0% over a 24 month term, with the retailer funding the initial 12 months subsidy and the supplier funding the cost of the additional 12 month period
If you want to discuss individual promotions please
contact us or include your proposal on your promotion application form.
Consumer promotion
Retail finance is available in the cycles, outdoor pursuits and snowsports market represented by the consumer facing brands Ride it away and Take it outdoors.
Participating retailers can be promoted on supplier websites and
consumer awareness will be assisted by listing the brand promotion and
participating retailers via rideitaway.co.uk and takeitoutdoors.co.uk.
FAQ's
What if some of our dealers aren't using V12 retail finance?
Retailers can access V12 retail finance by becoming a Gold or Platinum ActSmart subscriber. Depending on the promotions you are offering (anything other than 0% over 6, 10 or 12 months), retailers may also be required to have FCA authorisation.
Can a supplier change the timescale of the promotion once live?
Suppliers can shorten or extend the length of the promotion by submitting a written application to info@actsmart.biz but suppliers must notify their dealers directly of any change.
What if a retailer forgets to enter the promotional code?
If the promotional code is not entered at point of sale the transaction will not be recorded as part of the promotion and no subsidy contribution will be payable to the retailer.
What if a retailer enters the promotional code against the wrong brand/product?
Suppliers will be supplied with full transaction details with the end of promotion subsidy report, allowing them to verify that only the correct goods have been included. These are the same product details that appear on the consumers finance agreement, which they sign and agree to as being the goods they have purchased on finance.
Why do retailers and suppliers need to be ActSmart Gold subscribers to participate?
ActSmart has invested significantly in developing finance schemes and promotions with V12 for the outdoors pursuits market, the creation of these promotions is free of charge and ActSmart uses subscription fees to assist in covering their costs.
If you have any further questions about partner finance promotions please contact us.
Service criteria
Partner finance promotions are available to suppliers, distributors and manufacturers in the Cycles, Snowsports and Outdoor Pursuits sectors who have a Gold or Platinum ActSmart subscription.
The administration fee payable to ActSmart will be 0.5% of the paid out loan value of the scheme.
Only retail outlets on the Ride it away or Take it outdoor networks are eligible to participate in a partner finance promotions.
Click here to join ActSmart or login to My ActSmart to upgrade your subscription.
What next?
- Contact us to request the Partner Finance Promotion application form. By emailing us your information you are agreeing to the privacy policy.
- Once the promotion and participating dealers have been verified, suppliers will be provided with a V12 promotional code
- Suppliers need to communicate the details of the promotion and V12 promotional code to all participating retailers, along with the promotion start and end date
- Participating retailers simply enter the promotional code to the V12 finance system at point of sale
- At the end of the promotion the total subsidy costs for the promotional goods in all participating stores is reported to the supplier and each retailer
- The supplier raises a credit note against each retailer's account to cover their agreed contribution towards the subsidy
- Any consumer advertising is the responsibility of the supplier, to enhance and support promotion we have a range of fully compliant finance point of sale material available for retailers to order
