Expanding Instagram Reels and lots more in the social media news
Posted on in Business News , Cycles News
If you're
a fan of Instagram Reels and can't get enough of them, then worry not as changes are afoot to expand the feature. There is always so much happening in the world of social media, it can feel like a uphill struggle to keep up. Maybe* have collated the latest social media happenings so you can stay in the loop so read on for the latest social media news.
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TikTok is testing a Snapchat-style stories feature
On a long enough timeline, every social media app trends to adding stories, and now it's apparently TikTok's turn: the popular video app is experimenting with a new stories feature. The feature was highlighted by Matt Navarra on Twitter, and a TikTok spokesperson confirmed the test in an email to The Verge.
The new feature, simply called "TikTok Stories," appears to work similarly to other stories functions on apps like Instagram or Snapchat. Stories live in a newly added slide-over sidebar, where you'll be able to see stories posted by accounts that you follow on TikTok for 24 hours before they're automatically deleted. Other users will be able to react and comment on your story, too. And just like on Instagram and other platforms, you'll also be able to tap on a user's profile picture to load a story.
Instagram adds new examples of top brand creative to its professional dashboard element
Instagram is looking to help brands improve their posting approach by highlighting top examples of both organic and promoted posts from other businesses in the app, which may help to spark creative thinking and consideration.
The new element has been added to Instagram's Professional Dashboard, which it launched back in January, and is accessible within the app to those who have Business and Creator accounts.
Twitter reacts to fleets being gone
And just like that, one Twitter feature is on the way out.
On Tuesday (Aug. 3), Twitter officially discontinued their fleets, which was a feature that gave users the option to post images, videos or screenshots of their tweets to an Instagram story-esque space above their timeline. With the feature officially removed, Twitter users reflected on the soon-to-be-lost and possibly under-appreciated feature.
Instagram Reels expand to 60 Seconds
In an utterly unsurprising update, Instagram has today announced that the Instagram Reels length limit is being extended from 30 seconds to 60 seconds for all users.
WhatsApp 'view once' brings disappearing photos and videos
WhatsApp is rolling out a feature that allows users to have photos or videos vanish after they are seen.
After the recipient opens the image for the first time, "view once" deletes it, without saving it to a phone.
WhatsApp said the feature was aimed at "giving users even more control over their privacy".
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