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17 Jun 2021

Join the Secretary of State for the Department for BEIS, Rt Hon Kwasi Kwarteng MP, for the next in a seriesof live panel discussions on 23rd June at 10:30 AM

16 Jun 2021

The Bank of England have released details about the new polymer £50 note featuring the mathematician Alan Turing.

16 Jun 2021

Multi-factor authentication (MFA) is an extra layer of protection for your account login credentials and business data.

15 Jun 2021

Rishi Sunak has rejected business demands for an extension of the furlough scheme and business rates relief, despite a four-week delay in the easing of Covid-19 restrictions now set for 19 July.

12 Jun 2021

Hubtiger, the software developed for bike shops has launched its latest feature to help increase income of the bike shops.

10 Jun 2021

During the Maybe* Masterclass you'll discover each month which Bike shops have had the most social media engagement and why. but we want to find a time that suits you the best. Let us know...

10 Jun 2021

The FCA have announced that they have extended the deadline for implementing Strong Customer Authentication (SCA) for e-commerce transactions to 14 March 2022.

10 Jun 2021

The HomeOffice has asked businesses to take part in the Commercial Victimisation Survey (CVS)- an important survey on the nature, extent and cost of crimes against businesses in England and...

10 Jun 2021

Maybe* has profiled the social media performance of the ACT Gold and Silver members to compile the top 10 by social media performance

8 Jun 2021

Cycling UK today launches the Big Bike Revival, an initiative that will fix bikes for free and aims to get thousands more people cycling for everyday journeys. The programme is being delivered...

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Take the Which? Cash Friendly Pledge

Posted on in Business News , Cycles News

The coronavirus pandemic has had a huge impact on the way people shop and pay for things, with many benefiting from digital payments for the first time. However, for the millions of people who rely on cash, the last year has presented some serious challenges.

Recent research from consumer organisation Which? has found that 1 in 3 people have struggled to pay for things with cash since the start of the pandemic, which has resulted in many consumers - especially those who are cash dependent, of which there are 2.5 million - being unable to purchase even essential goods. Worryingly, thousands more have been left feeling ashamed or stressed because of fears their cash will be rejected at the till.

In response, Which? and Bira want to team up with ‘cash friendly' retailers on a new voluntary initiative that aims to protect customers' option to pay with cash. On the 13th of May, it will be launching it's Cash Friendly Pledge - a public commitment from retailers that they're accepting cash.

While Which? recognises that many retailers do accept cash, and have been throughout the pandemic, it's engagement with consumers - cash dependent or not - has told them they'd benefit from reassurance that retailers are committed to protecting this important payment option. The pledge can be dropped if a retailer changes it's payment policy, and does not require signatories to accept cash for a specific period of time or to prioritise accepting cash over other payment methods.

The names of retailers who've taken the Pledge will be announced at Which?'s public launch in May, which will be promoted in national and trade media and supported by a campaign on social media, in the Which? Money magazine, across online content and in communications to it's members and supporters. They've also created Cash Friendly promotional materials that can be incorporated into online and in-store marketing materials.

To take the pledge, Which? is asking businesses to complete this digital form, which provides further information about the conditions of the pledge.

Any questions or requests for further information on how to get involved with the launch can be emailed to cashfriendly@which.co.uk.

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