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30 Aug 2023

Allwyn, incoming operator of The National Lottery, has urged independent National Lottery retailers to log on to its new online retailer portal via 

30 Aug 2023

Shop owners have expressed scepticism that the Home Secretary's recent call for every theft to be investigated by the police will come to fruition, suggesting that police resources are already...

29 Aug 2023

Consumer confidence is showing “renewed optimism” against a backdrop of falling core inflation, new figures suggest.
 

29 Aug 2023

Shop owners in a part of Coventry have rallied together to launch a street market, with hopes of boosting the number of people that visit the area.

25 Aug 2023

ACT Gold Member Reilly Cycleworks pushes expansion of UK dealer network with the appointment of ex-pro and world champion downhil MTBer Petra Wiltshire as field sales rep

24 Aug 2023

Cytech training provider Spokes People were recently asked by the Afghan National Team if they could suggest any way for them to be supported mechanically at the UCI World Championships in...

16 Aug 2023

Independent quality drinks retailers were woefully underrepresented among those consulted by government over the duty changes now hitting businesses, it has been claimed, after industry magazine...

16 Aug 2023

Online bookshop Bookshop.org has reached its target of raising £3 million in profit for independent booksellers in its fight for them to “thrive in the world of ecommerce”.

15 Aug 2023

A start-up craft baker from south-east London who sells his produce at local food markets has taken home five Great Taste Awards after only 16 months in business.

9 Aug 2023

VOLT e-bikes has announced the launch of a unique Cancel Anytime Subscription model in
conjunction with e-bike rental provider Blike.

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Hafod Hardware encourages people to shop local

Posted on in Business News

A christmas advert made by an independent hardware shop has become exceedingly popular across the UK within a matter of days.

Posted on the Hafod Hardware Twitter page on the 2nd of December, the advert has since grown to have over 3,000 retweets and nearly 10,000 likes, and has been featured in BBC news as well as the Daily Mail.

The independent store has been run by generations of the same family since 1895. It filmed the advert in just one day costing £100, a small price in comparison to the £1million spent on the John Lewis Christmas campaign.

The advert features two-year-old Arthur opening up the hardware shop, wrapping presents for customers and running the shop. Tom Jones, Arthur's father, said the "underlying message" is to "shop at your small independent shops".

He then went on to say "I understand Christmas can be a very expensive time for everyone and they need to save money where they can, but if they can afford to, just try and shop at your small independent shops and support us, it makes a big difference."

 

 

 

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