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27 Sep 2023

A recent survey of retailers across the UK has shown that cash remains a crucial payment method for independent shops.

27 Sep 2023

Almost 2,000 more British independent shops were left empty in the first half of this year, as small businesses struggled to cope with rising inflation and the cost-of-living crisis.

27 Sep 2023

An independent shop owner in Liverpool has said that independent shops in the city centre have taken to creating their own security WhatsApp group, warning each other of shoplifters in the...

27 Sep 2023

A focus on independent and ‘browse-only’ shops can help to reverse the fortunes of the struggling high street, according to an extensive study by Manchester Metropolitan University.

20 Sep 2023

ACT members will benefit from a long term discounted commission of just 3%

15 Sep 2023

The team from Whistler Adventure School (WAS), which recently became the only centre in Canada accredited to offer Cytech technical three, is to deliver a series of free sessions in Scotland,...

13 Sep 2023

The recent pledge by police forces across England and Wales to pursue every lead that holds a reasonable chance of apprehending criminals and solving crimes has been welcomed by Bira, which...

12 Sep 2023

A family-run Liverpool restaurant hidden inside a basement is officially Britain's best vegan venue.

11 Sep 2023

A warning has been issued that shoplifters in the UK are becoming increasingly “emboldened” and appear to be often orchestrated by organised criminal groups, which steal to order,...

11 Sep 2023

It has been suggested that some shop owners may be unaware or unprepared for the upcoming change to regulations on single-use plastics on plates, bowls, trays, containers, cutlery and balloon...

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Maybe* analyses the best social media posts of #SmallBizSatUK

Posted on in Business News , Cycles News

Maybe* is a collaborative social media management platform that provides engagement tools, actionable insights, reports and access to training that enables organisations to make social media work for them.

Maybe* have used their insight tool to round up some of the best social media posts of #smallbizsatuk from businesses, customers, councils, BIDs, shopping centres, and lots more in between.

Small Business Saturday 2020 (#smallbizsatuk) took place on December 5th. Now in its 8th year, this years event was more important to small and local businesses than ever. This year's Small Business Saturday coincided with the first weekend of non-essential retail re-opening across England after November's lockdown.

After a year of tough trade, lockdown measures and enforced closures, small businesses and the towns and places they do business in need shoppers to support and shop local.

 

Rocking retailers

Retail re-opened and with the first trading weekend of December also being the first weekend post-lockdown, AND Small Business Saturday, retailers were ready to rock.

Retailers added place tags, and a whole host of shop local hashtags to their social media content to welcome back shoppers.

 

Councils and BIDs supporting #smallbizsatUK

Councils, BIDs and local authorities got behind Small Business Saturday by creating posts celebrating the best in their areas. From Kent to Kelso, the best posts showcased boutiques, gift shops, book shops, butchers shoppers could support in the run up to Christmas, or physically buy from for the first time since November.

 

Shopping Centres and Marketplaces

Shopping Centres and local market places got behind #smallbizsatUK by sharing the love for their indie tenants or listing different markets and indie hot spots in their area. 

 

Customers showing the love

We've seen this year that customers want to spend their money with the small businesses that make their local communities thrive. Small Business Saturday saw customers out shopping at their favourite retailers, picking up coffee and cake at their favourite coffee shops, and showing the local love across the UK. 

 

Key takeaway

Supporting local businesses or an event like Small Business Saturday requires absolutely everyone to get involved from the retailers themselves, to local MPs, councils, BIDs, tourism bodies, press and of course the public. By creating content and posting on social media, businesses can inspire or reach new customers who are itching to give them a try. 

 

Get started with Maybe*

 

 

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