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21 Nov 2023

Independent retailers across the UK are set to defy the Black Friday sales frenzy for the third year running, according to a survey conducted by Bira, the British Independent Retailers...

20 Nov 2023

A focus on independent stores and ‘browse-only’ shops can help to reverse the fortunes of the struggling high street, new research shows.

15 Nov 2023

The British Independent Retailers Association (BIRA), which works with over 6,000 independent businesses of all sizes across the UK, has outlined its expectations from the government...

9 Nov 2023

Cytech has been named as the provider of Best Retailer Services in the 2023 BikeBiz Awards, recognising the positive impact of its service to the cycling industry. More than 25,000 Cytech...

7 Nov 2023

New survey data from Deloitte has shown a seven percentage-point rise in the number of UK consumers - from 19% in 2022 to 26% in 2023 - who intend to spend more in the last three months of 2023,...

7 Nov 2023

Communities across Cornwall can now apply for grants of up to £100,000 to improve High Streets, the council has said.

6 Nov 2023

A Christmas campaign encouraging Warwickshire’s independent town businesses to shout about why shoppers should buy from them this year is making a comeback.

6 Nov 2023

With just over six weeks until Christmas, The Times has named what it says are the seven prettiest towns in the UK for Christmas shopping, making special mention of the presence of independent...

2 Nov 2023

Cytech, the internationally recognised training and accreditation scheme for bicycle technicians, has relaunched its Cytech theory one online learning course delivering an introduction to...

23 Oct 2023

Cardmitment campaign launched to remind people of the power of sending greetings cards

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Meet walking & cycling targets to prevent thousands of premature deaths, says Sustrans

Posted on in Cycles News , Outdoor News

More than 12,000 premature deaths from air pollution would be prevented if England and Scotland reached their official goals to get more people to walk and cycle over the next ten years.

Sustrans, in partnership with environmental consultancy Eunomia, has released a first of its kind model to measure air quality benefits from both: reducing motor emissions due to shifting to walking or cycling, and the changes in personal exposure to air pollution.

cycle pathThe model aims to support local authorities in making the case for investment in walking and cycling and estimates the contribution of active travel in reducing air pollution and the benefits to public health.

It found that if the targets in England's Cycling and Walking Investment Strategy were met, this would prevent more than 8,300 premature deaths from air pollution and would result in £5.67 billion in benefits to the public purse over ten years.

Additionally, if the goal of 10% of everyday journeys by bike set out in Scotland's Cycling Action Plan was to be met, nearly 4,000 premature deaths would be avoided and £3.64 billion of savings would be made over a decade.
Ann Ballinger, lead modeller and air quality expert at Eunomia said "This innovative model could be of considerable value in supporting local authorities and government, as these bodies consider options to tackle the air pollution emergency at a local level."

Xavier Brice, CEO for Sustrans, said "At a time when road transport is responsible for the majority of air quality limit breaches in the UK, it has never been more important to reduce the number of motorised vehicles on our roads.
"The new findings reiterate that walking and cycling has a huge role to play in tackling the air quality crisis that causes tens of thousands of premature deaths every year. If we are to make a major modal shift, we need to provide a network of direct protected cycle routes on roads in addition to quieter routes across the UK.

"We're urging governments at all levels to include funding for walking and cycling infrastructure in their Clean Air Plans and the UK Government to prioritise investment in active travel as part of wider urgent action to make air safe again."

Ballinger continued "This is the first time that Sustrans' data has been used alongside public health data to understand what impacts walking and cycling schemes have on an individual's exposure to air pollution.

"Our analysis suggests investment in cycling and walking has considerable potential to improve local air pollution. We believe this innovative model could be of considerable value in supporting local authorities and government, as these bodies consider options to tackle the air pollution emergency at a local level."

For further information about the new model and the accompanying research Air Quality Benefits of Active Travel go to: www.sustrans.org.uk/airquality.

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