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8 Jan 2024

The British Independent Retailers Association has said 2024 is anticipated to be a challenging period for shop keepers as economic challenges are still set to bite.

20 Dec 2023

The ActSmart office will be open as usual (9am-5pm) for the majority of the Christmas period, with some exceptions.

19 Dec 2023

Bira's CEO, Andrew Goodacre, took the spotlight on BBC Breakfast this week and later spoke with Nicky Campbell on BBC Radio 5 Live, shedding light on the rise in retail crime and shop theft,...

18 Dec 2023

Dress shop Pocket Watch & Petticoats in Trinity Street has been crowned the winner in Cambridge BID’s Christmas window competition.

18 Dec 2023

In the age of online shopping, the pursuit of the best deals during the festive season is increasingly common. However, as consumers flock to virtual marketplaces, cybercriminals are seizing the...

18 Dec 2023

Fresh evidence about the increasing problem of thefts from shops has been revealed amid a warning that organised shoplifting is now among the most common type of crimes against small firms.

18 Dec 2023

One of the North West’s oldest record shops has reopened after 14 months, creating a small museum to pay tribute to its long-standing musical connections with the city.

6 Dec 2023

Bristol and Cirencester-based bespoke fine jewellery retailer Titcombe Bespoke Jewellery, a member of the National Association of Jewellers, has received one of its most unusual commissions...

6 Dec 2023

Reynolds’ Butchers in Parbold, near Wigan, have set up a scheme called Mary’s Mince to help people living in the village.

5 Dec 2023

Research commissioned by American Express Shop Small reveals the top 10 high streets for independent shops in the UK, shining a light on the nation’s small businesses that play...

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Big ideas for Small Business Saturday

Posted on in Business News , Cycles News , Outdoor News

Small businesses are encouraged to think big for Small Business Saturday! Despite the event not happening until 7th December, the organisers are encouraging businesses to start thinking about it now and have said that "it is never too early" to start planning activities to increase the awareness and effectiveness of the event.


Small Business Saturday is an annual event that was initially started in America by American Airlines. It was bought to the UK as a way to improve sales for small businesses just before the Christmas shopping period and has been increasing in awareness and popularity ever since. In 2017 the event was estimated to have generated £748million, and this was increased even further in 2018 with an estimated spending of £812million.This increased spending may be a result of more people becoming aware of the event and choosing to spend more money with small businesses because of it.


The organisers of the event now want to increase this awareness even further and are encouraging small businesses to start thinking about the event now! Some suggestions have been provided which include communities organising street festivals, implementing online campaigns and collaborating with other local businesses to create themed activities.
Find out more about Small Business Saturday and find out how you can get involved by visiting their website here.

 

IncreBest Small Shopsase awareness of your small business


For small businesses that are looking to increase awareness and gain recognition of the entrepreneurship required to run an independent business, it would be a great opportunity to enter the Best Small Shops competition! The Best Small Shops competition celebrates, not only the commitment and creativity of entrepreneurial independent retailers on the UK's High Streets but also the central role independent retailers play in building local communities. Learn more about the Best Small Shops competition and how you can enter by clicking here!

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