Get involved with Cycle September
Posted on in Business News , Cycles News
Cycle 
September is a great way to engage your community, particularly local businesses, in a fun and engaging campaign that will help them achieve their health, wellness and sustainability goals.
The month-long competition is not all about who can ride the most miles, but about encouraging as many people as possible to join the competition, help their workplace climb the leaderboards and ride for health, happiness and fun.
As well as highly targeted communications, Love to Ride also have dedicated webinars, Quick Courses and Badges to maximise engagement and behaviour change outcomes for Cycle September 2021.
Here's what you need to know:
- Everyone can join in - from regular riders to people who haven't been on a bike in years (or ever!)
- Individuals only have to ride for ten minutes to go into the prize draws and help their organisation climb the leaderboard (long enough to experience the joy of riding a bike and overcome some mental barriers to riding, and short enough to be an easy first step to taking up riding)
- You can ride anywhere any time - it doesn't have to be a commute to work, any bike ride counts
- Earn points by riding and encouraging others - the organisations which earn the most in September will win in their industry and size categories to help keep things fair
- Share the love - encouragement is at the core of Cycle September and we want people to invite their co-workers, friends, and family to take part
- There are some amazing prizes to be won by participating and encouraging others to rediscover riding
- Cycle September is based on a tried and tested model - we've engaged over 570,000 people worldwide, including 132,000 ‘new riders' (people who haven't ridden a bike or have only ridden a few times in the 12 months prior to registration)
What's in it for your city or region?
There has never been a better time to promote riding a bike! Now more than ever, it's important for us all to enjoy activities that are good for our physical and mental health and keep us connected with the world around us.
As people look for new ways to approach their health and impact on the environment, Cycle September provides them with a fun platform to engage with other riders, as well as tips and guidance no matter if they are new to riding or looking to ride more frequently.
How will local businesses benefit?
Cycle September is a great way to connect with your community, particularly local businesses, in a fun and engaging campaign that will help them achieve their health, wellness and sustainability goals. The program is free for businesses and individuals and is offered entirely virtually.
They can also instigate some friendly competition between co-workers and other organisations in their industry. Stirring up some competition between co-workers or local businesses is a great tool to motivate people to ride more often, bringing benefits to businesses, their employees and the community.