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23 Oct 2023

Cardmitment campaign launched to remind people of the power of sending greetings cards

23 Oct 2023

The International Longevity Centre has released new guides to show the steps retailers need to take to make their shops more accessible for the elderly.

23 Oct 2023

Family-run Bristol sandwich shop Sandwich Sandwich has been named best in the UK at the UberEats awards.

23 Oct 2023

Convenience stores are set to be part of a testing programme for the UK’s first digital proof of age card.

23 Oct 2023

“Game-changing” facial recognition technology is targeting prolific retail criminals, including shoplifters.

9 May 2023

A mixed picture is emerging about the effect of the Coronation weekend across the UK's retail sector.

9 May 2023

Nominations have opened for the 2023 British Business Awards.

9 May 2023

The European retail sector has enjoyed its best month for international spending on Tax Free goods since the end of the pandemic after sales surged by 40% month on month in March 2023, taking...

31 Mar 2023

Checkout Bira's FREE opening times and social media toolkit downloads for Easter!

4 Jan 2023

BBC analysis has shown that beauty salons and tattoo parlours have prospered on high streets while the number of banks and department stores has fallen. Places to eat and drink have also...

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How Shop Local Week could benefit local bakery businesses

Posted on in Creative News

The Craft Bakers Association (CBA) represents approximately 500 bakery businesses in England, Wales and Northern Ireland - from startups to established bakeries - supporting a total of 3,000 shops on the high street (alongside wholesale companies and specialised confectionery businesses).

Karen Dear, Director of Operations at the CBA, explains how Shop Local Week could benefit local bakery businesses:

"Shop Local Week is an excellent opportunity for local bakery businesses to highlight to customers all that is special and unique about shopping at their local high street bakery. Customers are increasingly looking for handmade, artisan products, made using locally grown or sourced ingredients and this is the high street baker's specialty. Local bakery businesses are also able to offer customers a friendly face and personal recommendations, all of which can provide a sense of normality in uncertain times.

Promoting the benefits of shopping at the local baker will not only generate business benefits for the shop itself, but as bakeries are often at the heart of the high street, it also has the power to help support the local economy and the wider industry. We encourage all bakeries to shout about everything they have to offer during Shop Local Week!"


Find out more about the CBA by visiting their website www.craftbakersassociation.co.uk.

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