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2 Dec 2020

The recent ACT restructure means that cycle businesses can benefit from extended business support and new services as well as full annual ACT membership from just £60 per year!

2 Dec 2020

A refreshed suite of posters developed to support retailers in encouraging shoppers to wear face coverings using behavioural science techniques. The posters are available free of charge for...

2 Dec 2020

Independent bicycle retailers in Bradford, Ipswitch and York have all been commended in this year's search for the Best Small Shop of 2020!

27 Nov 2020

Recent events have once again highlighted the growing concerns centred on the UK's growing use of Buy Now Pay Later (BNPL) services.

26 Nov 2020

A family run, independent, home and gift shop in Worcester has been named as Britain's Best Small Shop of 2020.

25 Nov 2020

The Chancellor presented his Spending Review to Parliament today settingout the Government's departmental spending plans for the year ahead andresponse to Coronavirus (Covid-19).

24 Nov 2020

On Monday ACT members were invited to join Maybe* for a free webinar to learn how to optimise social media use.

19 Nov 2020

IRC member enters debate to seek an extension to the moratorium onevictions within the Coronavirus Act 2020. Can you help us...

19 Nov 2020

Indie Retail are delighted to announce a partnership between themselves and the app-controlled window display sign TraffikFlo, enabling more shops to simply and effectively manage social...

18 Nov 2020

ACT members are invited to join Maybe* on Monday 23rd November at 8pm for a webinar to learn how you can optimise your social media use.

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Latest #BikeIsBest film shows exciting opportunities for the industry

Posted on in Business News ,Brands & Products News , Cycles News , Outdoor News

The #BikeIsBest campaign was launched with the aim to spread the word that #BikeIsBest for everyone, with the ACT and 50 other industry organisations join forces to launch "the most extensive coordinated promotional campaign for cycling since the 1970s".  

The latest #BikeIsBest film shows the headline figures on the campaign's reach and success. These figures represent an exciting opportunity for the industry and highlights the importance of continuing advocacy and marketing work in this area.


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