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12 Jun 2019

The Government recently announced the introduction of e-bikes into the Cycle to Work scheme. The addition of e-bike within the Cycle to Work scheme could help more commuters turn to greener...

12 Jun 2019 | 2 comments

The e-bike market is forecasted to grow further across the UK competing with the car for short distances.

12 Jun 2019

The APPCG hope you can join their next meeting on the industrial case for cycling

12 Jun 2019

The UK's trade show for the creative craft industry brings together over 6,000 craft buyers looking for new ideas and innovative suppliers.

12 Jun 2019

The growth of the online market space within retail is having a wider effect on the high street.

12 Jun 2019

For decades now the majority of the cycles industry has been made up of men. The industry has overlooked other demographics and target audiences that are interested in cycling.

12 Jun 2019

Newsletters are an incredibly popular means to engaging with consumers but on any given day our inboxes are flooded with a plethora of automated email newsletters, so how do you stand out?

12 Jun 2019

The Association of Convenience Stores (ACS) and the Home Office have been campaigning to raise awareness of violence and abuse towards retailers to encourage action and change.

12 Jun 2019

Social media has become a massive part of business marketing to improve brand loyalty, engage with consumers and build stronger consumer relationships.

5 Jun 2019

Getting more people on bikes and using their local bike shops is a shared goal of Love to Ride and the ACT so we are doing it together.

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Cycle to Work Day back for sixth year

Posted on in Business News , Cycles News

Run by Cyclescheme, Cycle to Work Day aims to get more people out of their cars and on their bikes.

Returning for its sixth year, Cycle to Work Day will take place on Wednesday 15th August 2018.

Over 2 million collective miles have been ridden by commuters on Cycle to Work Day since it began in 2012. Both employers and employees are being encouraged to spread the word to their colleagues who might be apprehensive about cycle commuting... accessibility, affordability and fun are the big reasons of course, and with any luck those who get on their bikes for the first time on the day can stick to their healthier habit.

cycling in the cityCyclescheme have also partnered with Cannondale and Specialized for this year's event, offering a £30 reward voucher to anyone who buys a bike priced at £500 or more until the 31st August.

The annual event invites employers as well as individuals to sign up and reap the potential benefits of active commuting including increased workplace productivity, lower rates of sick leave and improved wellbeing.

Employers of all sizes across the UK with or without a cycle to work scheme in place can get behind the event.

Research from Cyclescheme shows that cycling to work can have benefits for the workplace, with 45% of the surveyed employees who cycle experiencing less stress at work, and 47% citing improvements to mental wellbeing.

In addition, commuters who regularly cycle can suffer less from illness and take fewer sick days and can save the economy an estimated £83 million each year according to a Cycling UK.

Find out more at www.cycletoworkday.org.

 

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