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The Association of Cycle Traders, best known as the ACT, is the largest cycle trade organisation in the UK.

The ACT is a membership organisation representing the interests of over 3000 specialist cycle retailers and their supply partners throughout the UK.

Established early last century, the ACT have been promoting specialist bike retailers for over 80 years and are committed to the support and longevity of speciality cycle retailing, delivering width of consumer choice, value and service.

The ACT works with ActSmart to deliver essential services, business support, consumer promotion and development opportunities to the cycle trade.

ActSmart home page | Services | My ActSmart | Cycles news

If you're not currently involved then join us now - you can even become part of the community for free!

What is the role of the ACT?

The ACT is committed to the longevity of speciality cycle retailing, an over-arching brand available to all independent retailers engaged in the UK cycle market.

The independent cycle retail community is the most important and wide-reaching contributor to the growth of cycling in the UK. Through a network of partnerships the ACT delivers a range of services to support specialist cycle retailers.

  • Consumer promotion
  • Sales development tools
  • Commercial cost savings
  • People, recruitment and skills development

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The ACT values people

ACT recognise that people are at the heart of speciality retail and is committed to supporting the recruitment and development of quality individuals throughout the UK cycle trade.

ACT developed and owns Cytech,the bicycle industry's training and accreditation scheme for cycle mechanics and retail staff. Cytech delivers training and promotion of technical skills to the bicycle trade and to the general public.

You can find out more about Cytech training and accreditation here.

What is the structure of the ACT?

The Association of Cycle Traders is a not for profit organisation wholly owned by the membership, operating with a board of a minimum of four voluntary industry representatives.

The ACT incorporates a diverse retail network in terms of regionality, size of business and cycling styles throughout the UK.

The ACT strives to support the interest of all of its members and receives no external financial support.

ACT's day to day activities are administered by a specialist third party organisation (ActSmart), responsible to the membership.



ACT Board of Directors

ACT is dedicated to the promotion of cycling

The ACT continually invest in the creation of consumer focused initiatives which deliver service and value to cyclists throughout the UK via the independent cycle retail network.

ACT is a founder member of the UK Cycling Alliance which funds the secretariat of the All Party Parliamentary Cycling Group.

ACT is an active member of the Independent Retailers Confederation (IRC) representing over 100,000 independent retailers throughout the UK.

The ACT is wholly owned by the membership - it's YOUR trade body, YOU are the ACT!
The UK cycling community needs your contribution to grow cycling and the independent retail sector. Share your ideas with your co-members using the form below.

Want to share your views with Government about helping small business grow?
Then let us know - ACT is one of the best connected specialist retail trade associations working with Government and partner organisations representing
over 100,000 independent retailers throughout the UK.

Need more help to meet your business goals?
Through a network of partnerships the ACT delivers a range of services to support the specialist cycle trade. If you can't see what you need then talk to us today!

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